Bennelong Funds Management Group (BFM) actively manage equity funds across the globe.
BFM – headquartered in Melbourne, Australia – selected Digital Garden for its expertise in multi-site digital experience design and development. BFM currently manages over a dozen investment managers in Australia, Europe, the United Kingdom and the United States of America.
Centralised content & data control
The persona and location-based tagging of content is centrally administered in the CMS and can be shared across sites. This means that content, facts and figures – and any persona or location-based variation in them – can be kept up-to-date easily.