Drupal vs. Kentico: the CMS showdown

Founder / Creative Director

Selecting the right content management system (CMS) is a crucial step in your digital journey. Two prominent contenders in this space are Drupal and Kentico. While both have their merits, we firmly believe that Drupal stands tall. In this comparison, we'll delve into the reasons behind our conviction.

Drupal: the power of open-source innovation

At its core, Drupal is an open-source CMS. This means it's nurtured and enriched by a vast community of innovative developers who continually push the boundaries of what's achievable. The result? A dynamic and ever-evolving platform that remains free to use. 

Here's why Drupal shines:

1. Scalability and seamless integration

Drupal is crafted to scale gracefully and harmonise seamlessly with an array of best-in-class tools and applications. Whether you need to integrate with HubSpot, Salesforce, Fundraisin, XERO, Recombee, or integrate chatbots, Drupal delivers the adaptability to evolve in sync with your organisation's needs.

2. Liberation from lock-in

With Drupal, you're never trapped in a rigid ecosystem. If a tool or application no longer aligns with your organisation's vision, you can effortlessly swap it out for a better-suited solution. Drupal's open-source nature, allowing you to integrate with whatever tools you like, empowers you to make these decisions without constraints.


Kentico: the paid CMS with pre-integrated tools

Conversely, Kentico, is a paid CMS owned by a company. This setup carries its own considerations:

1. Limited customisation

While Kentico offers user-friendliness, its customisation prowess is bounded within the confines of its predefined templates and modules. This limitation can curtail your ability to craft truly distinctive and personalised digital experiences.

2. Pre-integrated tools

Kentico arrives bundled with pre-integrated tools, including AI from Recombee, Intercom chatbot, and Disque. While these integrations hold potential benefits, they may not always align with your organisation's distinct requirements or preferences.

3. Pricing variability

The ownership structure of Kentico means that pricing determinations are at the discretion of the owning company. This may result in potential price fluctuations, impacting your budget and long-term planning.


Choose best-in-breed with Drupal

The core of our recommendation is selecting best-in-breed solutions tailored to your precise needs. Drupal empowers you to cherry-pick the tools and applications that seamlessly align with your objectives. Whether it's AI, chatbots, or voice assistants, Drupal has the adaptability to integrate solutions that best serve your organisation.

Within the Drupal ecosystem, you're the master of your destiny. You can harness the potential of open-source innovation, collaborate within a thriving community, and adapt to the ever-shifting digital landscape without being tethered to a single provider's pricing decisions.



In the clash between Drupal and Kentico, Drupal emerges as the victor. Its open-source essence, boundless scalability, and compatibility with an array of tools and applications render it the superior choice for organisations striving to engineer potent, customised digital experiences. While Kentico boasts its own merits, Drupal's adaptability and freedom from vendor entanglements position it as the CMS of choice for those who treasure customisation and the capability to select best-in-breed solutions for each digital challenge.